It’s true that a commercial can air too often, thus making us, the viewers, dislike whatever product or service is being offered. But even though this Dos Equis commercial airs all the time, I’m not tired of it. It might be the music, which I find myself singing throughout the day 100% because of the commercial.
I don’t drink alcohol so I’m not the target market for Dos Equis, or maybe I am? Can you imagine if a short TV commercial is the reason I became an alcoholic? Weirder things have happened, I guess. But until I’m drinking 24/7, I’ll just be singing this song all day, every day. You will have trouble finding the commercial version of this song anywhere online. It’s by Rita Ray, but originally performed by Dinah Washington.
-Out of the Wilderness
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Out of the Wilderness 