Verizon is going for a younger demographic with their spokesperson Pete Davidson. People love to hate on him but I’m sure Verizon did their research before having him represent their brand in ads like the one below. Plus, he seems like a nice, confident guy. What’s so bad about that, even if he reminds you of the guys who used to smoke in the bathroom at school?
This is part of Verizon’s latest effort to not lose customers. I couldn’t think of any other way to say that Verizon wants your loyalty. Actually, isn’t that every brand!? Where am I going with this anyway? Well, I use Verizon but there was a period in my life when I switched to AT&T because they had the phone I wanted. It was a mistake because the area where I lived had pretty poor AT&T coverage in general. I eventually switched back to Verizon and soon–well, November if my phone can make it a few more months– I’ll be looking into a new phone while still on Verizon. But if you’re anything like me, you have a secret hidden desire to go back to the pre-smartphone days. You can admit it, it’s ok, this is a safe space. If you comment, just make it anonymous and your identity will be undiscovered by your buddies. You’re fine! But those dumb phones are looking better and better every day, aren’t they? I recently watched a video from Marques Brownlee…
There’s something very attractive about having a phone for only calls and texts, and maybe a few other necessities like a camera and navigation capabilities. What are your thoughts on the market making room for basic phones?
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