This ad makes it clear Microsoft is going for the hip and cool crowd, from the way it’s edited, the cast, and the music. Check it out.
The Music. The song featured in this ad is “Don’t Lose Sight” by Lawrence. Follow them on Instagram and listen to more on Spotify. Check out the clever music video below.
Featured Artist. The commercial (once it’s past the “boring” Apple computers) features Daisuke Okamoto, a Japanese artist living in Los Angeles at the moment. Check out more about Daisuke on Instagram or the artist’s main website.
How do you feel about the ad? Do you like the music? Does the commercial compel you to buy a Surface Pro 8 (currently around $900).
Thanks for dropping by…
-Out of the Wilderness
Out of the Wilderness 
Awful music, if you can call it that. And here I was blaming that Korean boy band for this travesty.
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The female singer is dogshit
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It’s screeching and horrible. I hit mute the second it starts.
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I’m thankful for my mute button when this commercial comes on. The vocals are like nails on a chalkboard.
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