From hair dye to mouth guards, Amazon has just about anything any athlete could ever want, an advantage pointed out in their latest commercial featuring women’s soccer. Take a look then scroll down for more info…
The Music. Set against the imagery of tough, modern women is an mid-20th century song called “A Sweet Old-Fashioned Girl” by Teresa Brewer from 1956. Here’s the full track…
The Grit. The commercial shows women playing soccer (or futból) with tenacity. I’ve always appreciated women who are rough on the pitch, from my days playing adult league soccer to watching my teenage nieces’ high school soccer matches. Who doesn’t like a good old-fashioned donnybrook, ya know?
The commercial also presents clashing ideas of womanhood. And no, I don’t mean the cliché-ridden stereotype perpetuated by Dylan Mulvaney. It’s the idea of a modest (biological) woman from the 1950s vs. the self-sufficient (biological) woman of 2024. The whole “anything you can do, I can do better” movement we’ve seen in the last couple of decades, and I think Amazon did a great job with the yin and yang of what it means to be a woman (as if I know anything about that) in the 21st century.
I believe men and women are different and there’s not really any good reason why both can’t be celebrated. Men are good at some things and women are good at some things. There are areas of life and culture where women excel and other areas where men excel and I think that’s OK. Women are awesome (I can say that because I know a woman) and two things can be true at once… because it’s possible for a woman to have old-fashioned values and still be an ally for women out there fighting for equality globally. I didn’t mean for this to turn into a monologue, or woman-ologue, but here we are! If you have thoughts about the commercial, share below!
Women of the world, you rock~~~
-Out of the Wilderness
Discover more from Out of the Wilderness
Subscribe to get the latest posts sent to your email.
Out of the Wilderness 