Everybody has choices, especially when it comes to fast food. Chipotle wants us to say “Yep” to their fresh food and “Nope” to thawed out meals from other restaurants. Check it out then scroll down for more info…
The Song. From 2015, this is a song from E-40 called “Choices (Yup)”. This is a great use of the chorus for a message Chipotle only has 30 seconds to deliver to the viewer. Here’s the full track… and warning about the language. There’s a lot of foul words in this one.
I don’t have (fresh) beef with the commercial, even if my feelings for Chipotle have frozen over (like a McDonald’s nugget in transit). Why am I being cold? I find it hard to believe the YouTube video has 1.6 million views in just 3 days but only 4 comments.
Did Chipotle buy views? Yup. Are they going to get away with it? Yup. Now do I trust them with food I’m putting into my body? Nope.
-Out of the Wilderness
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