New Bud Light ad featuring a Zamboni and Eric Starczan

If you were trying to find the song title in this ad and who sings it, well, look no further! The commercial is called “The Bud Light Zamboni” and features singer Eric Starczan performing “Towards the Great Divide.” The lyrics in this ad are as follows:

The road is long

and the trail is hard.

But we must go on

We stay strong.

They tag the end with a voiceover by Rafi Silver, who says: When there’s only one way to celebrate hockey’s return, there’s a Bud Light there.

Singer Eric Starczan includes this song on his 2018 album, “The Endless Wave Summer.” It rings of vintage country & western music with Spanish flair and to be honest, when I heard this song for the first time during the Bud Light ad, if pressed I would’ve guessed it was Roy Orbison. But alas, it’s not.

Here is the full song, enjoy and thanks for stopping by!

-Out of the Wilderness

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