An ad come on TV the other day and while I was being a busybody around my house, I could hear and recognize the voice. First, here’s the ad…
I really like this ad because it flashes back to a life I can relate to. Braces. Dial up internet. All such fun times, right? The woman in this ad is none other than Molly Lloyd! She is also in a current Zillow ad, as “Susan.” Check out that ad here. Invisalign gets a high grade for this one… presenting a problem and a solution in a fun and funny way.
As I was researching the Invisalign commercial, it brought up feelings of anxiety and annoyance because of an earlier advertisement for their product. This one, called “Hey Brandon,” has annoyed me since the first time I saw it.
What bothers me about this is…
1) If part of your company name is half of the word “invisible,” then how do Brandon’s friends even know he’s wearing teeth hardware at all?
2) I guess I’m turning into a grumpy man but I don’t like when kids act like they’re the s%#t. Know what I mean? This kid is a little too cocky.
3) Broadly speaking, can you imagine the germs and the overall grossness of the clear aligners? Yuck, yuck, yuck.
How do you feel about these two Invisalign ads? Am I overthinking the “Hey Brandon” commercial? Do you enjoy one more than the other? Chime in below and thanks for stopping by!
-Out of the Wilderness