Publix is known for having great commercials. In fact, one my all-time favorites is a Publix holiday ad from 2005… do you remember this Valentine’s Day tear-jerker? Well, Publix is back now with a timely “back to school” commercial and it’s as sweet as you’d expect. Check it out then scroll down for more info…
Is the fridge gonna close itself!? Spoken like a true adult. But the daughter has the last laugh when she repeats the line as her dad holds a prepackaged meal he retrieved from the refrigerator. Touché, young one.
Alternate version. Publix used an X before it was cool! But the Latinx community can enjoy the back-to-school ad in Spanish, too. A few differences… the English version includes the sassy “fridge” comment, but the Spanish version below doesn’t. In fact, you’ll only see one of the two actors speaking in this version. The daughter has a conversation at lunch, which is in English.
A couple of other differences… when Dad is at the bedroom door, he says, “Baila conmigo.” This translates to “Dance with me.” In the English version, he says, “Remember this?” Both sticky notes from Dad say that he’s proud of her. Her sticky note says, in English, “Proud of you, too,” but in Spanish her note translates to, “and I of you.”
But wait, there’s more. Backtracking to the beginning of both ads, the English version starts off with “First day!” spoken by an excited dad. The Spanish ad, Dad says the daughter’s name. Looking back over it, the Spanish version actually says nothing about it being the first day of school, unless it’s inferred by how she’s preparing a lunch and sitting in the cafeteria in front of a poster that says, “Welcome students.”
What do you think about the ads? Has Publix maintained their reputation of having fantastically heartwarming commercials? Comment below!
-Out of the Wilderness