GEICO horror ad – “It’s what you do” is a killer commercial

I recently posted about the GEICO commercial “Flag Football with Jerome Bettis.” While that commercial is funny, it’s actually a terrible comparison… getting help from GEICO is “having Jerome Bettis on your flag football team easy,” while Jerome Bettis commits at least 5 penalty-worthy actions in one play.

Check out that post here.

But GEICO is known for having pretty hilarious commercials, so I thought I should point out one that’s airing again in 2019. From what I could find, it was originally produced in 2015 and features a horror movie-like scene.

The tagline: “If you’re in a horror movie, you make poor decisions. It’s what you do.” It goes on to say if you want to save money on car insurance, switching to GEICO is “what you do.”

This spot is great because 1) it’s funny, 2) good acting and 3) it plays off of the stereotypes we all know from scary movies. The black person dies first. Someone goes off alone to do something… then dies. Everything happens at night. There’s usually one lone survivor. On and on the cliche’s go. If you want to see more of these stereotypes, just watch Scream 1, Scream 2, or Scream 3. Or Scary Movie, I suppose.

The comparison of ‘this is what you do if you’re in a horror movie’ to ‘this is what you do if you want to save money on car insurance’ is easy to understand, and while the Jerome Bettis commercial misses the mark because it’s a inaccurate illustration, this horror ad hits it right on the head. Or should I say, slashes it?

-Out of the Wilderness

GEICO and Jerome Bettis fumble on new TV spot

If you haven’t seen it yet, Geico has a TV spot featuring Jerome Bettis, NFL Hall of Fame running back.

I typically love GEICO commercials for their odd and usually hilarious deliveries. However, I can’t get on board with the bus on this one. You’re going to think I’m taking this commercial entirely too seriously, and you’re right. What can I say, I take everything too seriously, like what happened on the softball field a few weeks ago and perhaps this is embarrassing, watching the Bachelor. But upon further review, I counted 5 illegal moves from the ball carrier plus his flag is clearly tied on, which is yet another penalty, that makes 6.

I can’t help but think the folks that created the commercial haven’t ever played flag football, or just didn’t study up on the rules of the game. To be quite honest, I’d absolutely love for Jerome Bettis to be on the team I was playing AGAINST. He’s big, probably not very fast, and if he kept committing these kinds of penalties, he’d be benched or ejected from the game.

GEICO says getting insurance help is “having Jerome Bettis on your flag football team easy” when in reality if he were committing all these penalties, having him on your team wouldn’t be easy at all.

How’s that for overanalyzing a TV commercial? Maybe I’m still bitter my college flag football team never beat P-Funk. Still waiting on that rematch!

-Out of the Wilderness

 

Ali Fedotowsky The Bachelorette, Episode 11. Roberto vs. Chris L.

This episode comes to us from “everybody goes here on their 6th date” Bora Bora. All I can do is extend a hearty congratulations to Roberto for earning the very first rose, and now the last. It’s been dramatic, embarrassing, funny, thrilling, scary, and that was just the Jake/Vienna confrontation episode. Good luck to Roberto and Ali.

My advice to Roberto:
Stay humble and be a good man.

My advice to Chris L.:
Move on, brother. You’ll be fine without her.

My advice to Ali:
Stop going to the tanning bed as soon as and/or before your body is darker than your face. That goes for men and women everywhere. I’m just saying.

In the words of my junior high yearbook signature, it’s been real. It’s been fun. But it hasn’t been real fun.

Ben.

P.S. the best commercial out right now is Geico asking how much a bird in the hand is worth. They show Antique Roadshow and the expert is pricing how much a bird in a statue hand is worth. He concludes that it’s worth two in the bush. Great commercial.