Tecovas isn’t just selling boots. They’re selling a lifestyle. Well, to be more accurate: They’re selling the idea of a lifestyle. Kind of like the way Subaru projects themselves as the vehicle for outdoorsy, environmentally-conscious people. Or Gillette sells razors that aren’t your dad’s razors, when they’ve been around since your great-great-great granddad was knee-highContinue reading “The Tecovas Commercial About the Real West”
Tag Archives: West
The Bachelorette in 500 Words or Less: Episode 1 Ashley Meets the Guys
Welcome back to the 21st century version of Love Connection! This season of the Bachelorette features Ashley Hebert (pronounced ‘a bear’) who’s determined to do things right this time around. Ashley finished third on Brad Womack’s season of The Bachelor. She blamed herself for coming up short, but vows that now she will leave withContinue reading “The Bachelorette in 500 Words or Less: Episode 1 Ashley Meets the Guys”
Out of the Wilderness 