Author Archives: Ben Wilder

The Apple Emoji Commercial – The Song and More

We didn’t start the fire… It was always burning, since the world’s been turning… The latest commercial for Apple Intelligence features a song that will 1) get stuck in your head and 2) remind you of the cadence of Billy Joel’s “We Didn’t Start the Fire.” At least those two things are 💯 true forContinue reading “The Apple Emoji Commercial – The Song and More”

There is a time for everything…

December for me is more than just the signal of a new calendar year on the horizon. It’s also when I turn another year older. This month I find myself reflecting on 2024 and age 45; all the amazing experiences, the hard ones, laughter, anger, excitement, worry, wonder, hope, despair… it’s almost like every emotionContinue reading “There is a time for everything…”

Is the Hummer Crabwalk Useless?

I keep seeing commercials for the Hummer EV highlighting the crabwalk feature. I’ve written about it before, too. Recently, there’s one airing for the winter holidays with a Hummer showing the crabwalk in a completely useless snowy scene. I’m old enough now that I don’t drive in snow. I just don’t. But if I did,Continue reading “Is the Hummer Crabwalk Useless?”

Rosanna and a Right and Left Through

The lights dimmed. The music was queued. Standing in a group of four and off we went! There were meltdowns, swings, California twirls, and a lot more in last night’s techno contra dance (although techno-cally there wasn’t a right and left through as the title of this post might lead you to believe 🫣). UsingContinue reading “Rosanna and a Right and Left Through”